EVENT OVERVIEW
As one of the top corporate event planners in San Francisco, Hunter Events brought the chill to Las Vegas—literally—by producing a truly unforgettable customer appreciation event for Mitsubishi Electric. Timed to coincide with an international solar panel conference, the event drew guests from around the globe. The goal: create a memorable experience that left Mitsubishi’s customers not just impressed, but inspired.
Held at the Minus 5º Ice Bar and Lounge inside Mandalay Bay, the venue offered a dazzling, immersive setting that felt worlds away from the typical conference party. Cold drinks, warm hospitality, and a venue made entirely of ice—what could be cooler?
CULINARY CURATION + custom ice luge
With guests eager to connect and converse, we curated a culinary experience that complemented the atmosphere without interrupting the flow of networking. A gourmet buffet featuring savory sliders, seasonal sides, and a tempting display of bite-sized hors d’oeuvres provided the perfect fuel for mingling. The grand finale? A decadent dessert bar featuring mini key lime pies, cheesecakes, and other sweet delights — all artfully presented for maximum indulgence.
At the heart of the bar, a custom-designed Ice Luge — inspired by Mitsubishi’s sleek solar panels — served martinis in true Minus 5º style. Adorned with the company’s full-color logo and carved entirely from crystal-clear ice, it became the undisputed centerpiece of the evening.
VENUE SOURCING + EXPERIENCE DESIGN
When Mitsubishi asked for a unique, high-impact venue, Hunter Events delivered—combining creativity, connections, and years of global experience to find the perfect fit. The Minus 5º Ice Bar and Lounge was more than a venue—it was a conversation starter.
Made entirely of carved ice, the space featured LED-lit walls, ice chandeliers, frozen furnishings, and even cocktail glasses made of ice. Guests were greeted with branded parkas, mittens, and custom-knit Mitsubishi Electric beanies—a fun and functional giveaway they wore proudly throughout the night (and long after). From immersive lighting to photo moments, every detail reinforced the theme of "cool innovation."
ENTERTAINMENT experience
To balance the chill of the Ice Bar, we created a cozy and energetic Warming Lounge where guests could recharge, remove their winter wear, and indulge in delicious entrées. This inviting space also featured a variety of games — including ping-pong and billiards — offering a relaxed, playful environment to further enhance guest interaction and enjoyment.
EVENT IMPACT
Among dozens of corporate events taking place that week in Las Vegas, Mitsubishi’s stood apart — drawing nearly full capacity at the Ice Bar throughout the night. The stunning venue, seamless production, thoughtful details, and creative branding left guests raving.
From photo GIFs and custom knit caps to meaningful business connections and shared laughter, attendees walked away with more than just swag — they left with a truly memorable impression of Mitsubishi Electric.
PLAN YOUR NEXT EVENT AT MINUS 5º ICE BAR
Whether you're hosting an event in San Francisco, Las Vegas, or across the globe, Hunter Events delivers high-impact, brand-forward experiences that engage, inspire, and impress. Let us help you find the perfect venue, craft the ideal guest experience, and manage every detail with precision and creativity. Let’s start planning something extraordinary.
